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ActiveCampaign Pricing Breakdown (2026)

Last updated: 2026-07-15

Complete ActiveCampaign pricing guide — Starter, Plus, Professional, Enterprise tiers and what you get at each level.

ActiveCampaign Plans & Pricing

Lite

$15/mo

Best for: Startups

Key features:

  • Email marketing
  • Unlimited sending
  • Basic automation
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Plus

$49/mo

Best for: SMBs

Key features:

  • CRM
  • Lead scoring
  • Site messaging
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Professional

$79/mo

Best for: Growth teams

Key features:

  • Predictive sending
  • Conversion attribution
  • Custom reporting
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Enterprise

$145/mo

Best for: Large orgs

Key features:

  • Dedicated account manager
  • Custom domain
  • Advanced security
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Is It Worth It?

ActiveCampaign offers competitive pricing, especially with the Lite plan at $15/mo for 1,000 contacts. The Plus and Professional tiers add robust CRM and predictive features, making it a solid alternative to higher‑priced solutions.

Our pick: ActiveCampaign

Frequently Asked Questions

Are prices contact‑based?

Listed prices assume 1,000 contacts; higher volumes increase cost.

Discount for annual billing?

Annual payment saves roughly 15% per tier.

Hidden fees?

Add‑ons like SMS credits are billed separately.