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ActiveCampaign Pricing Breakdown 2026 — Plans, Fees & Costs

Last updated: 2026-07-15

Complete ActiveCampaign pricing guide — Starter, Plus, Professional, Enterprise tiers and what you get at each level. Full costs compared.

ActiveCampaign Plans & Pricing

Lite

$15/mo

Best for: Startups

Key features:

  • ✓Email marketing
  • ✓Unlimited sending
  • ✓Basic automation
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Plus

$49/mo

Best for: SMBs

Key features:

  • ✓CRM
  • ✓Lead scoring
  • ✓Site messaging
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Professional

$79/mo

Best for: Growth teams

Key features:

  • ✓Predictive sending
  • ✓Conversion attribution
  • ✓Custom reporting
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Enterprise

$145/mo

Best for: Large orgs

Key features:

  • ✓Dedicated account manager
  • ✓Custom domain
  • ✓Advanced security
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Is It Worth It?

ActiveCampaign offers competitive pricing, especially with the Lite plan at $15/mo for 1,000 contacts. The Plus and Professional tiers add robust CRM and predictive features, making it a solid alternative to higher‑priced solutions.

Our pick: ActiveCampaign

Frequently Asked Questions

Are prices contact‑based?

Listed prices assume 1,000 contacts; higher volumes increase cost.

Discount for annual billing?

Annual payment saves roughly 15% per tier.

Hidden fees?

Add‑ons like SMS credits are billed separately.